Sweaty Betty Foundation partners with Greenhouse Sports to increase female participation

• Sweaty Betty Foundation supporting brand-new role within Greenhouse Sports to better understand the barriers for girls taking part in sport
• The partnership aims to provide a new directions and methods for delivering coaching that will engage more girls in taking part and feeling like sport and physical activity is for them
• The new role, managing plans to engage more girls with Greenhouse Sports coaching, will work towards our charity’s longer term goal of gender parity across our programmes

Within this pioneering partnership The Sweaty Betty Foundation has pledged to supporting young girls by funding the new role at Greenhouse Sports entitled Girls Participation Lead.

This is for a 12-month fixed term at Greenhouse Sports, in order to try and better understand the barriers to engaging with sport and activity facing young girls, and set a direction for improving and growing girls involvement in Greenhouse Sports programmes.

In announcing the partnership Greenhouse Sports CEO, Béatrice Butsana-Sita says: ‘Greenhouse Sports is delighted to have a partnership with an organisation like Sweaty Betty Foundation which shares so many of our values in creating more inclusivity in sport. We welcome our new Girls Participation Lead Lauren Kay to Greenhouse and are excited to see the plans develop as we strive to achieve our goal of gender parity across our programmes, and action new ways to engage girls with our coaching programmes.”